AGENDA 2023

The ATF Leaders Dialogue


DECEMBER 5, TUESDAY




10:15am—10:30am

OPENING ADDRESS

  • Lew Chuen Hong, Chief Executive, Infocomm Media Development Authority of Singapore (IMDA) 

10:30am—10:55am

THE FUTURE OF CHINA'S INVESTMENT STRATEGY


10:55am—11:20am

ENTERTAINMENT EVOLUTION: FUELLING INDIA’S APPETITE FOR ENTERTAINMENT

This session will focus on the gamut of content/IP ownership/partnerships/investment. Indeed, re-writing the history of entertainment, India has continued to give the West a run for their money. Jio’s vision for 2024 and beyond will be looked at, along with the evolution of the business of M&E today — its challenges, new approaches/strategies in today’s climate demands, and how industry players will benefit.


11:20am—11:45am

THAILAND'S BOOST, AFFECTING THE ASIAN LANDSCAPE

An opportunity to get updated on the Thai market through the eyes of one of Thailand’s leading media and content conglomerate, with this session’s discussion going in-depth into successful strategies, and maintaining real profits. As Thai content and platforms become increasingly central, this Fireside Chat weighs in on how Thailand is affecting the regional landscape in new ways.


11:45am—12:10pm

MANOEUVRING PARTNERSHIPS IN A CHANGING LANDSCAPE

As one of the leading production houses for successful Chinese dramas featured on Disney+, Netflix, NHK, HBO, and CNTV, Huanyu Entertainment has garnered significant acclaim. This session will address challenges and successes in strategic collaborations with partners across prioritised territories within Huanyu’s overseas tactics, further affecting the global prospects of Chinese dramas.

Session in Mandarin | Simultaneous Interpretation in English


2pm—2:40pm

QUIET BEFORE THE STORM:
2024 IS THE LAST YEAR OF AD-FREE TV & VIDEO

Three years on from an industry-wide shift to D2C streaming strategy, in 2023 confidence in D2C streaming hits rock bottom. All major US streamers including Netflix, Amazon, Disney, HBO, and Paramount have come to recognise that standalone streaming is an unsustainable model.

This keynote presentation addresses the latest trends in global TV & Video, with a focus on Omdia’s latest market data analysis with forecasts to 2028. Tony will cover not just key global trends, but also Omdia’s latest view on Asian TV viewing habits, from SVOD to FAST and AVOD.

Not to be missed!


2:40pm—3:05pm

FUELLING THE FUTURE OF CONTENT

The Korean Webtoon business in general showed good strides in markets like Japan, among others. But we see challenges when we cross into Western territories. This compelling session hopes to showcase successes and challenges across markets, looking beyond its exponential growth of the webtoon business. How can it grow further ensuring a sustainable business model? Can the Webtoon ecosystem be expanded? How important is the webtoon business within Kakao Entertainment’s diverse businesses, and what’s next after Webtoon?

Session in Korean | Simultaneous Interpretation in English


3:05pm—3:40pm

OF PARAMOUNT MAGNITUDE—HOW WILL ASIA REACT?

As Paramount+ starts to make its rounds across Asia, with a foundation in Korea, and growth into Japan, what kind of competition and consolidation will it create? APAC awaits their strong library of content, including popular TV shows and movies from Paramount Pictures and Miramax, and partnership strategies in different markets. This session will seek to understand what is important to Paramount+, as it progresses amid current industry turbulence.


3:40pm—4:20pm

THE AGE OF AI

There is the belief that the future of creativity is inextricably linked with the birth of AI.

This transformative technology is now an increasingly dynamic force in content creation, distribution, and audience engagement. The session will investigate AI's evolving role as both a tool and a collaborator in storytelling, enhancing traditional narratives and forging new ones, while also personalising content for deeper, individualised viewer experiences. Nevertheless, from recent lessons learnt, the creative industries must lead the conversation, steering the outcomes rather than just adapting to them. This panel of pioneers sit to shape the narrative of what’s to come, hoping for collaboration for mutual growth, rather than constant clashes of survival.


4:20pm—4:45pm

STUDIOS—ADAPTING TO NEW PRIORITIES

This session will address the changing role of studios globally, and how this affects the role of studios across APAC/Asia. As well, with the evolution of the industry, how will partnerships change at each tier within the ecosystem?

4:45pm—5:25pm

REALITY CHECK: UP TO SPEED WITH THE FAST ECOSYSTEM

FAST channels have generated a significant buzz in the M+E industry. But what's the bottom line? Are investors getting a positive revenue? Are FAST channels meeting expectations as a business model? Are they a must-have for industry players, or a trend?

In this much-anticipated session, audiences can gain access to invaluable insights that will empower decision-making, as discussion delve into pressing uncertainties, from the true profitability of the FAST business model to the industry's perspective. This panel, representing pillar profiles of the FAST ecosystem, explores how this model is performing on a global scale.

Includes: A concise unveiling of results and top-line analysis of the Key Opinion Leaders Survey on FAST by BB Media.


*Programme subject to change

The opinions expressed and content presented by the speakers, moderators, and judges,
are solely their own and do not represent that of the producer (ATF and RX).