AGENDA 2025

DEC 2—Tuesday


DECEMBER 2, TUESDAY


9am—6pm

ATF x TTB ANIMATION LAB 2025

For the third year running, this initiative for adult / family animation producers and projects from Asia and Europe, offers an insight into the adult / family animation markets, financing, and co-production possibilities between both continents. .

By invitation only

In collaboration with Ties That Bind (TTB) 

Main Partners & Financiers: Creative Media Europe | European Audiovisual Entrepreneurs (EAVE)

Sponsors:   Animation Ireland | Film Development Council of The Philippines (FDCP) | National Film Centre of Latvia | New Zealand Film Commission



LEADERS DIALOGUE

REFRAMING THE NARRATIVE—New Pillars of Success Across Screens 


10am—10:45am

Analyst Exclusive—Setting The Stage

BEYOND THE STREAMING WARS: NAVIGATING TV'S FRAGMENTED FUTURE TO 2030

Omdia’s latest forecasts reveal that TV & Video will remain as fragmented as it is today, well into the 2030s. The idea that online video would rapidly transform global TV & Video by pushing viewers away from traditional TV is now looking increasingly premature. Yes, it is true that some pay-TV customers in major global markets like the US are cutting the cord and moving towards streaming alternatives, but in reality, the lifetime of traditional linear TV looks relatively secure for the foreseeable future. In the coming decade, TV viewers will still be navigating between broadcast TV alongside free and paid streaming services and social media platforms. As for the business of TV & Video, while SVOD will remain the key platform for premium content for years to come, growth is now stagnating. Major growth areas are FAST and micro-dramas, while the might of YouTube will continue to rule viewing time.

This keynote presentation is based on the very latest market data and forecasts from Omdia, one of the worlds’ leading analyst firms, and includes an exclusive Asian unveiling of Omdia’s latest forecasts on the new business of micro-dramas. 

  • Tony Gunnarsson, Senior Principal Analyst, TV, Video & Advertising, Omdia

10:45am—11:15am

IN CONVERSATION


12.15pm—12.45pm

WHERE BRANDS MEET TV: THE CHANGING LANDSCAPE OF ADVERTISER-FUNDED CONTENT

A deep dive into the latest data, examples of successful branded entertainment globally, and what drives CMOs' investments in entertainment in APAC and beyond.


1.30pm—2pm

Analyst Exclusive—Financing Segment

BETWEEN CREATIVITY AND CAPITAL

  • Jon Gosier, CEO, FilmHedge

2pm—2.45pm

Financing Segment

BETWEEN CREATIVITY AND CAPITAL


2.45pm—3.10pm

Creative Mastermind

GDH 559—THE NEXT MILESTONE 

As the CEO of GDH 559, Jina Osothsilp's leadership has elevated Thai storytelling to resonate deeply with global audiences without losing the Thai texture. This is highlighted in GDH's recent successes in the series and theatrical film space. Addressing the current cadence of investment, training, and streaming, how will GDH 559 progress as a mover in Thailand’s shift from service excellence to an IP engine? Where’s the next wave of opportunity for those building in Thailand or with GDH 559, as the world takes notice of Thailand’s increasing cost-to-quality ratio?

Simultaneous translation (Thai-English) will be available via your mobile devices—please bring along your own headsets.



3.35pm—4.35pm

JUST ONE THING—VIEWPOINTS IN BRIEF

How is the industry faring through the lens of top players across the ecosystem? This new segment on stage gives a focused thought on what’s in, what’s up, and what went right. With several pivotal moments in content evolution, as well as the various machines behind it, altering perceptions of technology, marketing, monetisation, and innovation, this segment asks significant leaders to reveal just one thing they would like to highlight in 2025, as well as one for 2026. 


4.35pm—5.05pm

RE-LOOKING AT CONTENT DISTRIBUTION—THE FAST-ER WAY TO A PROFIT

FAST feels like just another name for Linear TV—the only difference is that it’s delivered over the internet, rather than involving DTT, cable, and IPTV networks. But is it? Is it failing in Asia with too many factors currently hindering its widespread adoption and success? The US and Europe have seen how FAST has given them the opportunity to monetize older or previously underutilized content libraries, generating revenue through targeted advertising, including programmatic and dynamic ad insertion. Should Asia re-think how FAST can help to unlock new revenue streams and expand reach to a broader audience?


5.05pm—5.35pm

TELCOS ACING NON-CONNECTIVITY REVENUES—CONTENT REMAINS KING

In 2025, the Asia-Pacific region is seeing a significant push by telcos to increase revenue from non-connectivity services. This growth is driven by a strategic shift away from traditional connectivity services towards diversification and new revenue streams. Enterprise solutions and content and entertainment services remain the most popular routes for diversification for telcos to date. With top ASEAN telcos, we take a peek into the future, as they expand their domain into the world of content.

  • Pratthana Leelapanang, Dep. CEO & COO, AIS
  • Roche Vandenberghe, CMO, Globe
  • Derrick Heng, CMO, Telkomsel
  • Manoj Menon, Founder, Twimbit (Moderator)

5.35pm—6pm

MASTERING THE MANAGEMENT OF GLOBAL AUDIENCES FOR MICRO DRAMAS

This session will delve into the key markets influencing production and marketing decisions within this billion-dollar industry, uncovering effective management strategies for thriving in a competitive digital landscape.

*Programme subject to change

The opinions expressed and content presented by the speakers, moderators, and judges,
are solely their own and do not represent that of the producer (ATF and RX).