ATF x TTB Animation Lab & Pitch 2025—An initiative for the third year running for animation producers and projects from Asia and Europe, offering an insight into the animation markets, financing, and co-production possibilities between both continents.
IMPORTANT DATES
Deadline: Aug 31, 2025 (2359 hrs SGT)
Selections: From Sep 20, 2025
Online Module 1 (Funding): Nov 11—12, 2025
Online Module 2 (Creative/Packaging): Nov 18—19, 2025
Onsite Workshop @ ATF: Dec 2, 2025
Onsite 1 on 1 Meetings & Networking Activities @ ATF: Dec 3, 2025
Onstage Pitch @ ATF: Dec 4, 2025
Attend Market: Dec 4—5, 2025
FINALISTS
Anito
The Puppeteer Animation Studios, Inc.
Philippines
Logline:
When strong-willed 13-year-old Aaren stumbles into the hidden spirit world, he finds himself caught in a dangerous race to stop Karas, a ruthless aswang general, from merging it with the human realm. Joined by Daro, the last of his kind seeking redemption, and Monda, a shapeshifting nuno with a quick wit, Aaren embarks on a journey across breathtaking mythological landscapes, facing creatures from Filipino folklore. As the trio undertakes daring heists to recover powerful artifacts, they uncover truths about loyalty, forgiveness, and belonging, leading to a final sacrifice that will decide the fate of both worlds.
Synopsis:
In a world where ancient Filipino legends come to life, young Aaren's life is turned upside down when he tumbles into a mystical spirit realm teeming with both wondrous and fearsome creatures. Lost and desperate to return home, he encounters an unlikely pair of cross-world smugglers—Monda, a mischievous ground elf (Nuno), and Daro, a wise, ancient tree giant (Kapre). Striking a daring bargain, Aaren agrees to aid them in their quest to steal mysterious artifacts from the human world in exchange for their help in finding his way back. But as the trio embarks on their perilous journey, a dark, primordial magic begins to stir— threatening to merge the human and spirit realms and unleash the savage Aswangs to reclaim their lost dominion.
Now, the fate of both worlds rests in the hands of this unlikely band of heroes, who must confront sinister forces and unlock ancient secrets to restore the balance between worlds before it’s too late.
Desta
The R&D Studio
Malaysia
Logline:
Desta uncovers the extraordinary life of a woman torn from Ethiopia and sold into slavery, who found resilience and belonging in Terengganu, Malaysia. Through rare recordings and evocative animation, the film fulfills her final wish to have her story remembered, transforming fading memory into a universal testament of survival, identity, and hope.
Synopsis:
Desta is an animated documentary that brings to life the extraordinary journey of an African woman whose story, once nearly lost, now resurfaces as a powerful testament to resilience, memory, and belonging.
In the 1990s, a journalist recorded a series of intimate conversations with Desta, a woman of Ethiopian origin who had been forcibly taken as a child and sold into slavery. By the time of these interviews, Desta was in her eighties and living quietly in Terengganu, Malaysia. Speaking in the distinct Terengganu dialect, Desta’s voice carried a wealth of cultural and historical memory. These tapes, long forgotten, were recently rediscovered and digitized, giving Desta’s words a new life three decades after her passing.
Her recollections traverse continents and eras: from the sands of Ethiopia to the slave markets of Arabia, and finally to the royal courts of Terengganu, where she found unexpected refuge and belonging. Through her eyes, we glimpse the intersections of global events such as slavery, colonialism, independence, with the intimate details of a woman’s lived experience.
Desta bridges generations, fulfilling her final wish for her story to be told. It is at once a personal memoir and a cultural archive, confronting the silenced legacies of slavery while celebrating the indomitable will to forge dignity and love amidst displacement. Desta is a story of survival and identity that resonates far beyond Malaysia, a universal reminder that even in histories marked by loss, the human spirit endures.
Hello, Oscar!
Atom Art
Latvia
Logline:
Seven-year-old Oscar, out of boredom, carves a wooden toy phone—and to his surprise discovers that it magically connects him to the voices of Grandma’s household objects and even to new feelings he never expected.
Synopsis:
Seven-year-old Oscar has to spend the summer at his GRANDMA’s countryside home. It could be a wonderful chance for them to get to know each other better, but to Oscar, Grandma seems hopelessly old-fashioned and boring—just like everything else in her house. To make matters worse, he has forgotten his mobile phone back in the city. Out of sheer boredom, Oscar crafts himself a TOY PHONE from a wooden log found in the shed. To his great surprise, he discovers that with this phone he can call any object in Grandma’s house or garden, from the iron to a rusty bicycle—and not only talk to them, but also help them with various important “life matters”: showing a chair the world, fixing the rake’s broken tooth, or introducing the floor brush to her close relative, the toothbrush. This magical wooden device makes the monotonous days more exciting and meaningful.
Thanks to the phone, Oscar also meets the GIRL WITH THE BALLOON stuck in a birch tree—belonging to the NEIGHBOR GIRLS—and for the first time experiences feelings such as falling in love and jealousy. But most importantly, through the world of objects, Oscar begins to explore the world of emotions, learns to befriend the Neighbor Girls, and even his Grandma.
“Hello, Oscar!” is a tender, imaginative tale about childhood loneliness, creativity, and the small miracles that help us discover connection and belonging.
How to Loiter in a Turf War
Studio Ki'i'pili
New Zealand
Logline:
A day in the life of three Māori Pacific girls as they navigate gentrification in their innercity neighbourhood. The girls seek stability amid racial tensions, unexpected feelings and growing up.
Synopsis:
In a gentrifying Auckland, three friends — Te Hoia, sharp and observant; Q, a razor-witted queer artist; and Rosina, tender but fearless — spend the day walking their city. As corporate developments rise and familiar faces disappear, they move through takeaways, bookstores, and bus stops, unpacking the politics of land, language, and belonging with humour and heat.
What starts as a typical day of loitering becomes something more charged — a quiet confrontation with erasure, memory, and the subtle warfare of being Indigenous and visible in an increasingly hostile urban landscape.
How to Loiter in a Turf War is a lyrical, street-level portrait of friendship, resistance, and survival — a love letter to the city’s indigenous and Pacific undercurrent that refuses to vanish.
The Most Fantastic Time of My Life
Finding Pictures
Singapore
Logline:
Retired journalist Lily Wong is bequeathed a trove of unpublished comics - the life’s work of her long-lost friend Charlie Chan. She finds pages in which Charlie fantasises himself as Singapore’s greatest comic artist and her, as his loving wife. Lily is drawn into Charlie’s perfect world where comics and reality collide - blurring myth and memory, art and history. Lily (and Charlie) uncover a life of unfulfilled dreams and pieces together the hidden stories that make meaning of who we are.
Synopsis:
Lily Wong, a recently-retired newspaper editor, receives a key to a storage room belonging to her long-lost friend, Charlie Chan – it contains a treasure trove of Charlie’s unpublished works. She finds a mysterious manuscript and is pulled into Charlie’s fantastic life, in which he is Singapore’s greatest comic artist and Lily, his loving wife.
Walking through galleries at his Grand Retrospective, Charlie recalls the idealism of their youth – starting a comic studio and dreaming up stories that impact the world. From giant robots aiding student protesters, to sci-fi rebels resisting alien overlords, his comics intertwine with pivotal moments in the nation’s history.
Charlie is plagued by migraines and nightmares of a dark figure. As comics and reality collide, his fantasy violently fractures: an explosion blows up the Museum, and his comic characters enter his world. The dark figure reveals himself to be the real Charlie, a mere security guard. Charlie must now confront a painful truth: his comics never found success; his love for Lily was unrequited; and he carries the guilt for failing to provide for his parents. Spiralling into depression, he obsessively draws his fantasy life as a comic, to the point of collapse.
Deeply moved by his story, Lily dedicates herself to preserving Charlie’s work and helping his stories find an audience. A poignant, meta-fictional tale exploring art and history, myth and memory, unfulfilled dreams and the stories we tell ourselves to make meaning of who we are.
The Sun Script
Nafta Films
Estonia
Logline:
In the early 20th century, Lily, an Estonian strongwoman, and Tsuneo, a Japanese samurai descendant, journey across the world in pursuit of their true calling.
Synopsis:
Estonian strongwoman Lily Ojamaa finds herself touring Tsarist Russia with a circus troupe when a revolution erupts, plunging the country into chaos. Caught in the midst of a civil war, she is compelled to escape, first to China and then to Japan, where she discovers sumo — an ancient Japanese style of wrestling.
Meanwhile, Nitta Tsuneo, an amateur linguist and the son of a Shintō priest, hailing from a prestigious samurai lineage, embarks on a journey in the opposite direction. At first glance, he is traveling to Russia to locate the grave of his brother, who went missing during the war. However, his true objective is to unravel the secrets of The Sun Script.
Due to unexpected twists of fate, it becomes increasingly clear that their life paths are more intertwined than one might initially think, leading them to eventually swap places in each other's lives.
The War of Frogs and Mice
Insolita Film
Italy
Logline:
A story of courage and friendship set against the backdrop of a collapsing world.
Synopsis:
Cosmo, a young, curious, and sensitive mouse, lives in a devastated valley. His closest companion is Crumbthief, the brave and stubborn princess of the mice, who dreams of joining the army—though in her kingdom, females are forbidden from fighting. Unwilling to accept this rule, Crumbthief disguises herself as a soldier with Cosmo’s help and sets off on a secret expedition into the land of the frogs, ancient enemies of the mice.
Along the way, they meet Puffycheeks, a kind but clumsy young toad and son of the legendary King Mud, feared by all mice. After surviving shared dangers—including a viper attack—the three begin to form an unlikely bond. But a fall into a ravine separates Cosmo from the others. Panic spreads in the mouse kingdom: the princess is missing.
King Breadgnaw uses the crisis to justify declaring war, despite the Queen’s protests. She turns to Chumkrobber, a disgraced general with whom she shares a past. Meanwhile, Cosmo wakes alone, but discovers Crumbthief is alive—and war is about to erupt.
The three heroes reunite in a ruined construction site, where human destruction looms large. They realize the real enemy isn’t each other, but the devastation threatening them all. As bulldozers descend, Cosmo helps lead the animals to safety. Guided by fireflies, frogs, mice, and others flee together—toward a place where peace, and perhaps a future, can be rebuilt.
The Wards of Oribis
Dúlamán Studios
Ireland
Logline:
Fen, a headstrong teenage girl, guides us through her memories in a quest to uncover the identity of her murderer.
Synopsis:
We are in the downloaded memories of our recently murdered protagonist Fen. Here Fen and the other Wards of Oribis are preparing for a significant ceremony when their plans are abruptly disrupted, plunging her and the world she once knew into chaos. As the situation spirals out of control, they are compelled to collaborate with dangerous adversaries. As the series unfolds, the Wards of Oribis engage in fierce battles, each faction striving for control. They uncover the tragic secrets and the twisted experiments that birthed its people. As loyalties are tested and alliances shift, more murder awaits. As the facade of Oribis begins to crumble, and the true cost of this seeming "utopia" is revealed. The Wards must now decide whether to continue fighting for a broken world or dismantle it entirely.
2025 DECISION MAKERS & EXPERTS
Juraj Krasnohorsky
Lab Consultant / Pitch Mentor
Kanji Kazahaya
President & CEO
CULTURE CONNECT CO., LTD.
Tonje Skar Reiersen
Producer
MIKROFILM
Tan Si En
Film & TV Producer
Founder
MOMO FILM CO.
Debra Liang
Co-Head of Sales
NEW EUROPE FILM SALES
Ervin Han
CEO & Executive Producer
ROBOT PLAYGROUND MEDIA
Matīss Kaža
Producer
TRICKSTER PICTURES
Winner of the 2025 Oscar Best Animated Feature Film "Flow"
What is ATF x TTB ANIMATION LAB & PITCH?
The Animation Lab & Pitch brings together selected producers with animation projects from Asia and Europe, offering an insight into the animation markets, financing, and co-production possibilities in both continents.
An intensive online prep session in autumn segueing to a second onsite lab, an open pitch, and further onsite activities with renowned industry decision-makers in December, the aim of the training is to prepare the participants for the market launch and pitch of their projects. Onsite events will take place at the Asia TV Forum & Market (ATF) in Singapore on December 2—5, 2025.
TARGET GROUP
We will select 8—10 selected animation projects (4—5 each from Asia-Pacific* countries/regions and Europe*). Accepted formats include feature-length animated films, as well as TV formats (series or mini-series) and short films in development or financing stage. Preference will be given to projects with great creative potential, exciting visuals, interest and potential for co-production, and potential for travel across borders and continents. The programme is not open to pre-school content. Preference will be given to animation for youth, families, and adults.
*References:
APAC countries/regions eligible
https://en.wikipedia.org/wiki/United_Nations_geoscheme_for_Asia
https://en.wikipedia.org/wiki/United_Nations_geoscheme_for_Oceania
European countries/regions eligible
https://en.wikipedia.org/wiki/United_Nations_geoscheme_for_Europe
RX is committed to compliance with economic and trade sanctions law. Consequently, RX implements a sanctions policy that ensures RX does not engage or transact with sanctioned countries, entities, companies, or individuals as designated by authorities in the jurisdictions in which RX operates.
Please contact RX Global – [email protected] – to enquire about the countries/regions currently listed in compliance with the Economic & Trade Sanctions Policy.
PROGRAMME OBJECTIVES
Full Programme
*subject to change
TERMS & CONDITIONS
- The deadline is Aug 31, 2025.
- There is no submission/ participation fee.
- The application must be submitted by the producer who holds the majority rights.
- All the documents, including treatment and script, must be in ENGLISH.
- All selected participants should cover their travel and accommodation to Singapore during the ATF market.
- Talks are ongoing with European and Asian national/regional funds and promotion agencies in order to fully cover the costs of the participants from the respective countries/regions. Please contact us for further information.
- In addition, a limited number of partial travel & accommodation scholarships are available, with priority given to applicants from countries/regions not providing any scholarships for this kind of activities, or participants in any other proven situation in need of financial support.
- Each selected projects will receive up to 2 all-access passes to ATF.
- The selection will be made by a selection committee and will be announced by end-Sep 2025.
SELECTION CRITERIA
- Accepted formats include feature-length animated films, TV formats (series or mini-series) & short films in the development or financing stage.
- Preference will be given to projects with greater creative potential, exciting visuals, interest & potential for co-production.
- Preference will be given to projects with capacity for travel across borders & continents.
- This program is not open to pre-school content, with inclination towards animation for youth, families, and adults.
SUBMISSION GUIDELINES
The application must be submitted by the producer who holds the majority rights. Incomplete submissions will not be evaluated.
In the online Pitch Entry Form, you will be requested with the following information below:
- Short biography of Producer, Director, Scriptwriter (80—170 words each)
- Producer’s Previous Training Experience — Letter of motivation to participate in the training and ATF market in Singapore (500—1000 words)
**Please explain specifically:
1. How your project and company could benefit from this program,
2. Why you believe that the ATF in Singapore is the right place to present your project,
3. What you believe are the strengths of your project in terms of co-production potential (also in terms of possible division of work and sharing of Heads of Departments)
** Please indicate the exact stage of your project at this moment and what you are looking for.
- Project Title
- Project Format feature film, short, series, etc.)
- Project Logline (100 words max)
- Project Synopsis (250 words max)
- Link to view teaser/trailer/animation test (if available)
- Link to view visual material
- Short presentation of your production company (70—130 words)
- Full list of company’s productions clearly marking which projects are in development, pre-production, production or released and what was the applicant's role in those projects (.doc or .pdf file, max upload size 10MB)
- Production company logo (.pdf file with your logo in vector format, max upload size 10MB)
- Treatment—up to 10 pages (if available, .doc or .pdf file, max upload size 10MB)
- Photo Visual of your Project in size 16:9 / 1920px(W) x 1080px(H) (JPEG/PNG file only)
The ATF x TTB Animation Lab & Pitch 2025 is organised by ATF, the Friuli Venezia Giulia Audiovisual Fund,
and EAVE, and supported by Creative Europe — a MEDIA sub-programme of the European Union.
This program is organised in partnership with the CEE Animation Workshop and the Southeast Asian Audio-Visual Association (SAAVA).
2024 PEOPLE'S CHOICE AWARD WINNER
Mah Jong Pai
PRODUCTION COMPANY
Pipapo Sdn Bhd
MALAYSIA
