General Manager
Global Business Solutions TikTok Korea

Matty Lin is General Manager of Global Business Solutions at TikTok Korea, leading the region’s advertising business and strategic growth. With over 17 years of experience across advertising and tech, he has held global leadership roles spanning sales, business development, and operations.

Since joining TikTok in 2018, Matty has helped scale its global business—first in the U.S., then in Southeast Asia, where he now focuses on driving growth through strong brand, agency, and partner relationships. He is based in Singapore with his wife and two children.