ATF PROGRAMME 2019

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  • OPENING KEYNOTE - CHINA: STREAMING THE FUTURE

    03 Dec 2019, 10:00 - 10:40, At Stand: L4, Roselle Ballroom

    CHINA: STREAMING THE FUTURE Looking at the business model and development trend of China’s OTT platform and how today’s expansions will affect the region of APA...

    • Language: Chinese (Simplified, PRC)

  • KEYNOTE II - SCALING UP TO GO MORE LOCAL

    03 Dec 2019, 10:40 - 11:20, At Stand: L4, Roselle Ballroom

      Speaking in APAC for the first time since stepping into his new role as President, what will be WarnerMedia Entertainment Networks’ hope for the APAC region?

    • Language: English

  • KEYNOTE III - MIGHT OF INDIA: THE RELIANCE RULEBOOK

    03 Dec 2019, 11:20 - 12:00, At Stand: L4, Roselle Ballroom

    MIGHT OF INDIA: THE RELIANCE RULEBOOK    This exclusive Keynote focuses on Reliance Entertainment’s investment and growth, including the general Indian content ...

    • Language: English

  • EXCLUSIVE! - PRICING STRATEGIES ACROSS APAC

    03 Dec 2019, 12:00 - 12:30, At Stand: L4, Roselle Ballroom

    PRICING STRATEGIES ACROSS APAC    Service providers across APAC have had fluctuating success with payment options to quench the varied appetite of subscribers/c...

    • Language: English (United Kingdom)

  • Break

    03 Dec 2019, 12:30 - 13:45, At Stand: MBS

    Break

    • Language: English

  • CHINA SERIES Part I - TRADITIONAL VS DIGITAL: THE INTERNATIONAL EXPRESSION & DELIVERY OF CHINESE STORIES

    03 Dec 2019, 13:45 - 14:05, At Stand: L4, Roselle Ballroom

    In Conversation     Traditional vs Digital: The International Expression & Delivery Of Chinese Stories   A look into the opportunities and challenges in content...

    • Language: Chinese (Simplified, PRC)

  • CHINA SERIES Part II - THE LONG ON SHORTS: CHINA’S ANSWER TO NEW MEDIA

    03 Dec 2019, 14:05 - 14:25, At Stand: L4, Roselle Ballroom

      China holds 45% of the world’s top 20 largest tech companies, with the likes of Baidu, ByteDance, Tencent, Alibaba and Xiaomi, among others. Some on the list ...

    • Language: Chinese (Simplified, PRC)

  • DIGITAL MONETIZATION Part I - THE GEOGRAPHICAL GRIP

    03 Dec 2019, 14:30 - 15:00, At Stand: L4, Roselle Ballroom

    Netflix’s plan to gain 100 million customers in India – almost 25 times Netflix’s estimated subscriber base – this year may fall through. The streaming service ...

    • Language: English

  • DIGITAL MONETIZATION Part II - GENREFICATION

    03 Dec 2019, 15:00 - 15:30, At Stand: L4, Roselle Ballroom

    GENREFICATION    Niche OTT services cater to a particular audience by curating a library of titles only related to a specific interest or genre. They rely on a ...

    • Language: English

  • STRATEGY FOCUS: THE YOUTUBE STORY

    03 Dec 2019, 15:45 - 16:10, At Stand: L4, Roselle Ballroom

    A compelling conversation on how the world of content has been diversified, and how YouTube has given extra velocity to premium content in Asia.

    • Language: English

  • STAPLE DIET: CROSSING FORMATS & PLATFORMS

    03 Dec 2019, 16:10 - 16:35, At Stand: L4, Roselle Ballroom

    Despite the rise and fall of industry profits, along with the current evolution of M&As and streamlining exercises, one genre continues to lure eyeballs, if not...

    • Language: English

  • Break

    03 Dec 2019, 16:35 - 16:45, At Stand: MBS

    Break

    • Language: English

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