Contributor Profile

Peter Bithos

Job TitleCEO

Company NameHOOQ


Peter Bithos is the Chief Executive Officer of HOOQ and a huge movie fan. Committed to HOOQ’s mission of telling a million stories to a billion people, Peter has jumped from running a multi-billion dollar P&L to now running Asia’s first and largest regional premium video OTT play.

Prior to getting HOOQ’d, Peter was the Chief Operating Officer at Globe Telecom, leading all Consumer Telco, Digital and FinTech efforts. Globe Telecom, a leading operator in the Philippines is part of the overall Singtel Group. At Globe, Peter helped engineer Globe’s complete transformation. During his tenure there (2010—2015), Globe was one of the best performing telco stocks on the planet, nearly quadrupling its market capitalization, taking the Globe brand from number 3 to number 1, doubling Globe Telecom’s customer base and adding more than US$6B in market value. Among many contributions, Peter engineered Globe’s digital strategy, crafting globally leading partnerships with Google, Facebook, Spotify, Viber, the NBA, the Walt Disney company among others. Most widely recognized was Globe’s partnership with Facebook, the first of its kind globally, creating the telco partnership model which evolved into Facebook’s global initiative

Before Globe Telecom, Peter was the CEO of Virgin Mobile Australia from 2007 to 2010, where he transformed the business, took Virgin Mobile from worst to first in customer experience and increased Virgin’s customer base, its market share and its employee engagement. From 2005 to 2006, he was a Director of Strategy and M&A at SingTel Optus, a wholly-owned subsidiary of Singtel Group, where he led the acquisition of Virgin Mobile among others.

Prior to Optus, Peter spent nine years at Bain & Company. He graduated with a Bachelor of Science in Economics from The Wharton School of Business at the University of Pennsylvania where he finished as a Dean’s List student.

Lastly, Peter is a movie fanatic and lover of great TV. Peter’s been known to geek out on movie quotes from various movies including Star Wars (Episode IV), Die Hard, Gone with the Wind, Look Who’s Coming to Dinner and Casablanca. Right now, Peter’s totally HOOQ’d and hopes to get you HOOQ’d too.

Conference Sessions

  • Country of Focus: Philippines at the Crossroads

    04 Dec 2018, 14:50 - 15:15, Level 4, Roselle Ballroom

    On new platforms, buying more and what’s next on the landscape in the Philippines. The panel will focus valued insights and visions of top Filipino media and en...

    • Language: English

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