Buyers Speak: What Are They Looking For?
In this new series, ATF takes a closer look at key markets across Asia to peek into the mindset of content buyers and commissioners, revealing the current state of content alignment. The series will also offer further understanding of individual market narrative, providing insights for fruitful discussions.
Join us for each session with key industry professionals who deal with content strategies in their own territories.
UPCOMING SESSIONS
What Buyers Want – Hong Kong
15 July 2020, Wednesday
4.00pm (SGT) | 10.00am (CET)
David Bauduin
Sales & Acquisitions Director
All Rights Entertainment
Jojo Che Lam Wong
Senior Director
Cheers Media
Meg Lee
AVP, Content Management,
Digital Media
Viu
Ruel Ferrer
Director for Content Acquisition
Medialink Entertainment Limited
Kia Ling Teoh
Senior Analyst,
Media & Advertising
Omdia
(Moderator)
PAST SESSIONS
What Buyers Want – Taiwan
9 July 2020, Thursday
4.00pm (SGT) | 10.00am (CET)
Agnes Mao
Manager
LTV
Billy Yang
Managing Director
Chong-I International Corporation
Jay Lin
Founder
Portico Media
Director
GagaOOLala
Victoria de Kerdrel
APAC Consultant
K7 Media
(Moderator)
What Buyers Want – Cambodia
8 July 2020, Wednesday
4.00pm (SGT) | 10.00am (CET)
B.C. Achaya
CCO
Sabay Digital
Michael Chai
CEO
Westec Media Limited
Socheata Sok
Programming Manager
Cambodian Broadcasting Service
Asfar Ajaz
General Manager, Media Services
Blue Media
(Moderator)
What Buyers Want – Vietnam
24 June 2020, Wednesday
4.00pm (SGT) | 10.00am (CET)
Ha Thi Mai Linh
Manager of Planning & Market Research Department, TV Advertising & Services Center
Vietnam Television
Thi Bich Hanh Ngo
Vice President
BHD Co., Ltd
Tran Thi Lan Chi
Licensing Manager
Propensi Media
Trinh Le Minh Hang
General Director
Skyline Media Co., Ltd
Michelle Lin
Manager (APAC)
K7 Media
(Moderator)
Session's Video
*The views and opinions expressed by guest speakers do not necessarily reflect the views or position of ATF.
Additional Resource
What Buyers & Commissioners Want – Singapore
11 June 2020, Thursday
4.00pm (SGT) | 10.00am (CET)
Ishaan Misra
Executive, Content Strategy & Acquisitions
Discovery
Justin Deimen
President, Production & Acquisition
108 Media
Joy Olby-Tan
Lead, Acquisitions
Mediacorp
Rita Seow
Lead, Audience & Content,
Chinese Audience
Mediacorp
Annette Kunst
Managing Director South East Asia
Nielsen Media
(Moderator)
Session's Video
*The views and opinions expressed by guest speakers do not necessarily reflect the views or position of ATF.
Additional Resource
What Buyers Want – Thailand
10 June 2020, Wednesday
4.00pm (SGT) | 10.00am (CET) | 3.00PM (ICT)
Adam C. Yukol
Program Director
Viu Thailand
Arthit Promprasit
Director – Thailand
Motion Content Group
Joe Suteestarpon
CEO
Mediaplex International Co., Ltd
Rachel Wu
Head of Acquisitions & Partnerships
TRUE Digital
Sivalingam Muniandi
Senior Research Analyst
Omdia
(Moderator)
Session's Video
*The views and opinions expressed by guest speakers do not necessarily reflect the views or position of ATF.
Additional Resource
What Buyers Want – India
27 May 2020, Wednesday
4.00pm (SGT) | 10.00am (CET) | 1.30PM (IST)
Kavitha Jaubin
Cluster Head
Content Acquisition &
Kids Entertainment
Sun TV Network Ltd
Rahul Raman
VP
Sales & Content Partnerships
108 Media
Uttam Pal Singh
Head
Discovery Kids
Discovery Communications India
Constantinos Papavassilopoulos
Associate Director
Media, Consumer
Omdia
(Moderator)
Session's Video
*The views and opinions expressed by guest speakers do not necessarily reflect the views or position of ATF.
Additional Resource
What Buyers Want – Malaysia
27 May 2020, Wednesday
5.00pm (SGT/MYT) | 11.00am (CET)
Airin Zainul
Director
IP Animation and Licensing & Merchandising
Media Prima Berhad
Kevin Foo
Manager
Content Distribution Division
Juita Viden Group
Shaun Lee
Director
Teleview Asia Sdn Bhd
Johary Mustapha
Founder & CEO
Forest Interactive
(Moderator)
Session's Video
*The views and opinions expressed by guest speakers do not necessarily reflect the views or position of ATF.
Additional Resource
What Buyers Want – Philippines
28 May 2020, Thursday
4.00pm (SGT/PHT) | 10.00am (CET)
Isabel C. Enriquez
Content Acquisitions Manager
Cignal TV, Inc.
Wilson Tieng
President & CEO
Solar Entertainment Corporation
Yazmin Basa
Head of Content
Viu
Michelle Lin
Manager (APAC)
K7 Media
(Moderator)
Session's Video
*The views and opinions expressed by guest speakers do not necessarily reflect the views or position of ATF.
Additional Resource
Opportunities Abound As Filipino Buyers Maintain Appetite For Foreign Content
Still on an even keel, as content sources and genres meet acquisition needs
15 Jun 2020
By: Lulu S V Mendoza
What Buyers Want – Indonesia
28 May 2020, Thursday
5.00pm (SGT) | 11.00am (CET) | 4.00pm (WIB)
Ario Bagus Widyatmiko
Chief Content Officer
PT. Digdaya Duta Digital
Banardi Rachmad
Head of Programming Acquisition
PT. Surya Citra Televisi (SCTV)
Hendy Lim
Content & Channel Vice President
Indonesia Entertainment Group (IEG)
Luthfi Cahya Wibisono
General Manager
PT. Telekomunikasi Selular
David Scott
Associate Director, APAC
Omdia
(Moderator)
Session's Video
*The views and opinions expressed by guest speakers do not necessarily reflect the views or position of ATF.
Additional Resource
Why You Are Not Succeeding Selling Into Indonesia
Bridging expectations between content providers and local needs
15 Jun 2020
By: Lulu S V Mendoza
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