Vice President, Sales & Global Partnerships 
108 Media

Rahul Raman is 108 Media’s Vice President, Sales & Global Partnerships based out of the Toronto office. He oversees all aspects of the unscripted format vertical along with other strategic areas. His role encompasses acquiring factual formats from major studios and overseeing relevant collaborations for local version adaptations and monetization in global markets. He is instrumental in forging partnerships between content creators, sponsors, licensors, and marketers to build lifestyle and entertainment brands derived from and driven by Reality TV shows.

Rahul’s key format strategy focuses on the current scenario of audiences migrating to SVOD and AVOD streaming platforms and brands looking to engage consumers through entertaining original programming. Well-versed in cross-cultural initiatives and product development, Rahul keenly believes that nuanced and relatable content continues to be a vehicle for brand outreach and multi-pronged collaboration across markets.

Rahul has over 20 years of experience specializing in content licensing, acquisitions, business development, and affiliate sales in worldwide markets. His background comprises of executive sales and leadership roles in entertainment companies across the globe, including Discovery Networks, Star TV, Neo Sports, Blue Pebble Entertainment, Viva Entertainment, among others.