Alvis Neo is Head of Brand Partnerships for Services at TikTok Singapore, where he leads the team responsible for partnerships across sectors including financial services, government, travel, education, and media & entertainment. 

Over his time at TikTok, Alvis has worked with some of Singapore and the region’s leading brands and organisations to help them navigate how discovery, content and culture are changing the way businesses connect with consumers. 

 His work spans media, creators, content partnerships and platform-led solutions, with a growing focus on how brands can move beyond traditional advertising to become more meaningful participants in entertainment and culture. He is particularly interested in the evolving role of platforms in bringing together audience insights, creators, storytelling and distribution to create content that audiences actively choose to engage with.