Head - Entertainment Partnerships
Saurabh leads video content partnerships team and plays a key role in strategic relationships for Facebook and Instagram, with key Media Organizations, Celebrities & Creators across Asia Pacific. Since joining Facebook in 2014, Saurabh ramped up the partnerships team and now runs all of APAC partnerships with core focus on connecting people to the content and creators that best inform and entertain them. The team works closely with Studios, TV networks, Celebrities and Creators in the Entertainment space, leveraging Meta’s platforms to maximize their specific objectives, increasing engagement and distribution of their video content & offering various monetization opportunities.
In addition, Saurabh’s role is to evangelize new products for the market and rollout to partners for better engagement & user experience e.g., WATCH, Reels, Videos, Audio, Instant Articles, FB LIVE, Stars etc. have seen mass adoption leading to great and authentic user experiences.
Saurabh is a Chartered Accountant (India) and MBA by profession and has 15+ years of industry experience. Prior to Facebook six years ago, he was Vice President, New Media & Video Monetization at Viacom India Group, has worked with STAR India (Platform Partnerships), Reliance Big Entertainment (Strategy, BD & Content Partnerships including for DTH/IPTV) and has been an Investment Banker with Bank of America.