Chief Business Officer, International Business
ZEE Entertainment Enterprises Ltd
Ashok is responsible for leading the teams across the international markets, leveraging the ZEE’s deep level of understanding from each market to drive strategic growth.
In his previous stint, Ashok was associated with Star India Pvt. Ltd., leading the regional sports business, general entertainment business in the Kannada market and spearheaded the launch of five sports channels. With a rich experience of over two decades, Ashok has previously been associated with brands like Britannia, Tata Consumer, Coca Cola and Unilever.