ATF Formats Pitch 2017


With the tagline, New Ideas. New Talent. New Formats., the ATF Formats Pitch is the premier formats pitching competition for creators and producers of new and original, non-scripted entertainment formats. This is a platform to showcase the best of Asia and expose ideas for export and development within and even outside of the region.

The winner will receive S$3,500 in cash to develop the idea, and a S$16,500-value-package will be tailor-made to develop the format, making it pitch-ready for broadcasters.


SELECTION CRITERIA


Selection will be based on the following criteria:
  • Capability to translate & travel globally
  • Creativity
  • Originality
  • Innovation
  • Capacity of returning for multiple series

KEY DATES

  • 16 February 2017: Call for entries opens online
  • 22 September 2017: Deadline for entries
  • 29 November 2017: Rehearsal meeting for the finalists
  • 30 November 2017: Finalists official announcement

The Finalists


The Finalist
Action Academy
Fun Box Media
Vietnam
The Finalist
Kid’s Meal Time Challenge
TVZone Media Co.,LTD
China
The Finalist
Living off the Land
The Hummingbird Co
Singapore
The Finalist
Tower of Love
3C Media
China



2017 ONSTAGE JUDGES

Alan
Alan Hodges
Managing Director
Asia Pacific
A+E Networks
Amreet
Amreet Chahal
Sales Manager
Format & Finished Programs, Asia
all3media International
Spruce
Spruce Leong
Head of English Commissioning
Toggle
MediaCorp
Janine
Janine Stein
Editorial Director
Content Asia
Stephen
Stephen Lambert
CEO
Studio Lambert

2017 SHORTLIST JUDGES

Kit
Kit Yow
Sales Manager (APAC)
all3media International
Nick
Nick Smith
Senior Vice President
Format Production
all3media International
Laetitia
Laetitia Lamic
Deputy Director General
Coyote (France)

Alan Hodges


Managing Director
Asia Pacific
A+E Networks

Alan Hodges is Managing Director, Asia Pacific. Based in Singapore, Alan is responsible for managing the wholly-owned operation’s portfolio of business. He oversees existing and new business development in the Asia Pacific region, including channel partnerships, program sales, digital media distribution opportunities, and local productions.

Alan also sits on the boards of A+E Networks’ joint ventures, HISTORY Japan and HistoryTV18 in India. A+E Networks Asia’s channel portfolio includes HISTORY®, H2™, A&E®, Lifetime®, BIO®, and Crime + Investigation.

Amreet Chahal


Sales Manager
Format & Finished Programs, Asiaall3media International

After completing her bachelor’s, Amreet started her career in the Entertainment fraternity with NBCUniversal, where she worked alongside the TV Distribution team in managing the complexity of product windowing and content distribution for the Theatrical and TV business across the various platforms in Asia.

In her current role, she is responsible for all sales related activity pertaining to both finished and formats programs across Pan Asia, South East Asia and India, for both linear and non-linear platforms in this region.

Spruce Leong


Head of English Commissioning, Toggle
MediaCorp

Spruce heads the English commissioning team at Toggle, Singapore’s leading entertainment OTT platform. Prior to this, he holds 15 years’ experience in TV both as Executive Producer for Chinese variety programmes and Commissioner for English content on Channel 5. His work on Formats encompasses licensed properties such as Minute To Win It, Million Dollar Money Drop, Sasuke (Ninja Warrior) as well as original concepts, the likes of which include Project SuperStar, Star Idol, Eat List Star. Apart from the ATF Format Competition, Spruce has also served numerous times as juror in the International Emmy Awards.

Janine Stein


Editorial Director
Content Asia

Janine Stein is Editorial Director for ContentAsia's information platforms, including print, multimedia and online. She has covered the Asian television and media business since 1989, and has worked for, among others, The Hollywood Reporter (U.S.), the South China Morning Post/Television & Entertainment Times (Hong Kong), Cable & Satellite Asia, Television Business International (TBI, U.K.) and Electronic Media (U.S.). Prior to 1989, she covered the African television industry for five years. Among other roles, she was TV Editor for an English-language national daily and a correspondent for industry magazine Southern Screen & Stage out of Johannesburg.

Stephen Lambert


CEO
Studio Lambert

Stephen Lambert is one of Britain’s best known creative television executives, responsible for creating reality hits such as Undercover Boss, Wife Swap, Secret Millionaire, Perfect Match and Faking It. His programs have won many awards, including more than half a dozen BAFTA awards, the Rose D'Or of Montreaux (Europe’s top entertainment award) and both Primetime and International Emmys.

In 2010, The Huffington Post selected Stephen as one its Game Changers - '100 innovators, mavericks, visionaries, and leaders who are changing the way we look at the world and the way we live in it.' Stephen is the founder of Studio Lambert, which he launched in 2008 with all3media's support, and the company has since created and produced more than twenty series on both sides of the Atlantic, including the worldwide Emmy-award-winning hit Undercover Boss, which was the #1 new show of the 2009—10 season and the highest rated reality premiere of all time.

Prior to launching Studio Lambert, he was the chief creative officer of the RDF Media Group. He began his career at the BBC in 1983 where he worked for 15 years making documentary films and series all over the world.

Kit Yow


Sales Manager (APAC)
all3media International

As a broadcast person with more than 15 years of experience, Kit cut her teeth as a production assistant and broadcast journalist, covering three languages of news in Malay, English and Mandarin at Media Prima Berhad, a fully integrated media company in Malaysia.

Her love in this line led her to eventually produce and direct all genres of content such as news / current affairs, lifestyle, reality, kids and multi camera production of live programmes.

With her extensive TV background, Kit took on the challenge as Brand Manager, with responsibilities in branding and marketing for 8TV, Malaysia’s young and hip channel. Passionate about TV content, the move to all3media International as Sales Manager was a natural fit. Prior to joining all3media International, Kit worked at a Malaysian content distribution company dealing mainly with Asian content.

She holds a bachelor’s degree from Fresno State University.

Laetitia Lamic


Deputy Director General
Coyote (France)

Laetitia Lamic is the Deputy Director General of the French production company, Coyote, where she is responsible for Programming Content and the creation, development and acquisition of Formats.

After taking a Degree in Modern Literature and Arts at the Sorbonne in 1997, Laetitia joined the Editorial division of DS magazine, founded by the journalist Tina Kieffer. She then joined the team of Valérie Expert at France 3 as researcher on the daily show Parole d’Expert.

Following years of experience in audiovisual television production with Marie-France Brière in the Expand Group and C dans l’air with Maximal Productions, Laetitia joined Coyote, the production company founded by Christophe Dechavanne and Fabrice Bonanno as Head of Development.

In her career at Coyote, Laetitia successfully created and developed both prime time original programming and adapted international formats for TF1, France2, M6 and France5.

Her work includes Bêtes de Scènes, Les 60 images qui ont marqué les français and Le Plus Grand Quiz De France for TF1, Un Oeil en Coulisses for France2 and Fourchette et Sac à Dos for France5.

Since 2012, she has adapted and successfully launched the Studio Lambert format Bienvenue Chez Nous and the spin-offs Bienvenue au camping and Bienvenue a l’hôtel for TF1, as well as Vu à la Télé (Gogglebox) for M6. She is currently producing Tattoo Fixers for TF1.

Recently, Laetitia also acquired the format rights from Warner Bros for First Dates for a stripped, daily version for TF1.

Nick Smith


Senior Vice President
Format Production
all3media International

Nick Smith, Senior Vice President of Format Production at all3media International has over 10 years of experience working with television formats. He has spent time developing formats (part of the BBC Entertainment development team that created Strictly Come Dancing), producing formats (task producer on two series of House of Tiny Tearaways), and the international sale and adaptation of formats.

Nick previously worked for Sony Pictures Television International and the BBC, as well as a number of independent production companies. He looks after all3media’s International productions, such as the 30+ international adaptations of Gogglebox, format acquisition and strategy.


Global Partner: 
all3Media


FORMAT PITCH 2016 WINNER



“Participating in the inaugural ATF Formats Pitch has been an eye-opener, with many participants sharing new format ideas that we have never explored before. We are honoured to have won the first-ever ATF Formats Pitch as we now have the opportunity to work with a well-established format distributor, all3media International, to further develop our concept.”
William Lim, Executive Producer at Xtreme Media

The Quill

An Asian Beginning…
A nib attached to a sort of stylus that could be dipped into ink can be traced back to around 1800BC when the Chinese developed plant, animal and mineral inks. South Indian scholars were writing with sharp needles and ink made of a variety of substances from tar to burned and moistened ground bones from at least 400BC. Much later in history, sticks of ink were imported from Asia and the Orient to liquefy with water. This gave birth to the term ‘Indian ink’.

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